Behavix and Shareparty Insights Join Forces to Build Asia’s Widest Pan-Regional Behavioral Data Ecosystem • Behavix Updates

Strategic alliance between the global behavioral data leader and Asia’s premier panel company sets a new standard for the future of digital consumer intelligence in Asia, targeting both local and global clients interested in Asian digital consumers

Helsinki, Finland / New York, USA / Taipei, Taiwan. August 27, 2025 — Behavix, the leading global provider of privacy-first, opt-in behavioral data solutions, and Shareparty Insights, Asia’s foremost online panel network and market research powerhouse, have today announced a strategic partnership to revolutionize online consumer intelligence across the Asia-Pacific region.

This landmark collaboration advances the best pan-Asian behavioral data ecosystem, combining the technological edge and global reach of Behavix with Shareparty’s deep-rooted expertise in Asia’s diverse markets. Through this alliance, the companies will jointly deploy Behavix’s proprietary, lightweight SDK across Shareparty’s opt-in panels, enabling unparalleled insight into consumer behavior across mobile apps, websites, e-commerce platforms, advertising touchpoints, and digital media.

“This is a truly exciting moment,” said Hannu Verkasalo, CEO and Co-Founder of Behavix. “I’ve known Tatt Chen and his team for close to 15 years, and I’ve always admired their local market knowledge, integrity, and ambition. With Shareparty Insights now joining the Behavix ecosystem, we are laying the foundation for Asia’s most advanced, scalable, and privacy-compliant behavioral data infrastructure. Together, we’ll unlock new levels of visibility into the digital lives of Asian consumers – from India to Indonesia, and from Taiwan to Thailand.”

Behavix: Powering a New Era of Behavioral Intelligence

Behavix has emerged as the most scalable and trusted provider of opt-in, cross-device behavioral data globally. With its proprietary SDK-based infrastructure, Behavix transforms raw digital activity – including app usage, web browsing, advertising exposure, and purchase behavior – into deeply enriched, analyst-ready data feeds. These are already used by clients across finance, market research, e-commerce, and advertising to drive strategic decisions and uncover predictive insights.

Key advantages of the Behavix platform include:

Zero-code SDK for easy integration into apps and panels
Privacy-first design with full GDPR/CCPA compliance and 2-tap opt-in
AI-powered enrichment engine for content categorization, ad detection, and behavioral profiling
Multi-platform coverage: Android, iOS, Windows, Mac, Smart TVs, and more
500K+ active U.S. users and over 2 million globally

Shareparty Insights: The Gateway to Asia’s Online Consumers

Shareparty Insights is a regional leader in providing mobile and desktop behavioral tracking panels, operating in key Asian markets including Taiwan, the Philippines, Indonesia, Thailand, Malaysia, and beyond. Known for its agile operations, high-quality samples, and strong client partnerships, Shareparty Insights is deeply embedded in Asia’s digital economy – serving both local champions and global brands with precision.

“Joining forces with Behavix gives us an incredible opportunity to move our business into a new frontier,” said Tatt Chen, CEO of Shareparty Insights. “Expanding our ability to passively collect and enrich behavioral data across all digital platforms is a game-changer for our clients. We’re excited to offer new products, smarter insights, and greater value, working side-by-side with the world’s most advanced behavioral data company.”

Asia: The Epicenter of Mobile Innovation and Digital Commerce

Asia now accounts for over 60% of global mobile internet users and is home to many of the world’s most dynamic digital economies. Whether it’s the rise of social commerce in China, the dominance of app-based shopping in Indonesia, or the mobile-first ad innovations in India, Asia leads in mobile usage, digital transformation, and innovation.

The partnership between Behavix and Shareparty Insights will provide the infrastructure to:

Track digital behavior across all major Asian mobile platforms and operating systems
Measure campaign exposure and effectiveness on social, video, display, and affiliate advertising
Map shopper journeys across omnichannel, last-mile delivery, pure-play e-commerce, and D2C platforms
Unlock real-time insights into local and global competitors’ performance in Asia
Enable survey recontact and profiling through behavioral triggers and cohort segmentation

A New Standard for Behavioral Data in Asia

The collaboration includes full deployment of Behavix SDKs across Shareparty panels, real-time survey trigger integration, and monetization of newly captured data through Behavix’s global client base. The partnership also allows for joint commercial productization, with country-specific insights and tailored data feeds for industries like FMCG, tech, financial services, and retail.

Through this initiative, the two companies aim to redefine what’s possible in the measurement and understanding of Asian consumers – combining scale, depth, speed, and privacy-first principles.

About Behavix

Behavix is the world’s leading provider of opt-in, cross-platform behavioral data, powering decision-making for global brands, hedge funds, and researchers. With a proprietary technology stack, AI-powered enrichment, and a growing global panel ecosystem, Behavix enables actionable insights into how consumers interact with the digital world – from search to streaming, from shopping to social.

Visit: https://www.behavix.io

About Shareparty Insights

Shareparty Insights is a leading online panel and market research company headquartered in Taiwan, with operations across key Asian markets. The company offers survey research, custom panels, and now behavioral data solutions through its partnership with Behavix. Known for quality, agility, and client satisfaction, Shareparty is the go-to partner for market insights in Asia.

Visit: https://www.sharepartyinsight.com/

Media Contacts:

Behavix Hannu Verkasalo, CEO sales@behavix.io

Shareparty Insights Tatt Chen, CEO tatt@sharepartyinsight.com